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Poor Economics (Hardcover)
Esther Duflo
 38,440원


The 5 Levels of Leadership (Paperback)
존 맥스웰 지음
 15,280원

Demand: How to Discover It, Exploit It, and Why Everything Depends on It (Paperback)
에이드리언 J. 슬라이워츠키 지... 7,490원

That Used to Be Us (Perfect Paperback)
토머스 L. 프리드먼 지음
 16,640원

2011 베스트!






Brandwashed (Paperback)
마틴 린드스트롬 지음
 18,160원


Disciplined Dreaming (Hardcover)
Josh Linkner
 37,780원

Poke the Box (Hardcover)
Godin, Seth
 18,050원

신간알림
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Storytelling with Data: A Data Visualization Guide for Business Professionals (Paperback)

Cole Nussbaumer Knaflic / Wiley
51,010원(30%할인 / 1,030원)

Experimentation Works: The Surprising Power of Business Experiments (Hardcover)

Stefan H. Thomke / Harvard Business School Pr
25,680원(52%할인 / 260원)

Unthinking: The Surprising Forces Behind What We Buy (Paperback)

Beckwith, Harry / Grand Central Pub
6,300원(67%할인 / 70원)

Netnography : Redefined (Paperback, 2 Revised edition)

Kozinets, Robert V. / Sage Publications Ltd
62,020원(30%할인 / 630원)
 

Do You Matter?: How Great Design Will Make People Love Your Company (Paperback) (Paperback)

Robert Brunner / Ft Pr
13,460원(62%할인 / 140원)

Survey Nonresponse (Hardcover)

Robert M. Groves / Wiley-Interscience
204,360원(35%할인 / 2,050원)

Strategic Compensation (Hardcover, 4th)

Joe Martocchio / Pearson College Div
20,000원(44%할인 / 0원)

Open Innovation: New Product Development Essentials from the Pdma (Hardcover)

애비 그리핀 / John Wiley & Sons Inc
76,730원(35%할인 / 770원)
 

The 3m Model of Motivation and Personality: Theory and Empirical Applications to Consumer Behavior (Paperback)

John C. Mowen / Springer Verlag
23,000원(90%할인 / 230원)

Unstructured Data Analytics: How to Improve Customer Acquisition, Customer Retention, and Fraud Detection and Prevention (Hardcover)

Jean Paul Isson / John Wiley & Sons Inc
60,740원(30%할인 / 1,220원)

The 100x Leader: How to Become Someone Worth Following (Hardcover)

Jeremie Kubicek / John Wiley & Sons Inc
20,310원(50%할인 / 210원)

End-To-End Data Analytics for Product Development: A Practical Guide for Fast Consumer Goods Companies, Chemical Industry and Processing Tools Manufac (Hardcover)

Luigi Salmaso / John Wiley & Sons Inc
103,840원(35%할인 / 1,040원)
 

Commitment-Led Marketing: The Key to Brand Profits Is in the Customer's Mind (Hardcover)

Wiley
67,760원(35%할인 / 680원)

Crowdstorm (Hardcover)

Bastian Unterberg / John Wiley & Sons Inc
31,560원(35%할인 / 320원)

New Product Development (Paperback)

Susan Hart / Dryden Press
44,940원(30%할인 / 450원)

Product Innovation Toolbox: A Field Guide to Consumer Understanding and Research (Hardcover)

Jacqueline H. Beckley / John Wiley & Sons Inc
280,880원(30%할인 / 2,810원)
 

Case Study Research for Business (Hardcover, New)

Jillian Farquhar / Sage Pubns
101,220원(40%할인 / 1,020원)

Legends in Marketing: Shelby D. Hunt (Hardcover, Ten Volume Set)

Jagdish N. Sheth / Sage Pubns Pvt Ltd
1,435,170원(30%할인 / 14,360원)

Married to the Brand: Why Consumers Bond with Some Brands for Life (Hardcover)

McEwen, William J. / Gallup Pr
30,340원(30%할인 / 610원)

Business Research Methods With Infotrac (Hardcover, 7th)

William G. Zikmund / South-Western Pub
538,730원(30%할인 / 5,390원)
 

Project Marketing: Beyond Competitive Bidding (Paperback)

Bernard Cova / John Wiley & Sons Inc
89,160원(35%할인 / 900원)

Marketing Social Change: Changing Behavior to Promote Health, Social Development, and the Environment (Hardcover)

Alan R. Andreasen / Jossey-Bass Inc Pub
67,760원(35%할인 / 680원)

Experimentation Matters: Unlocking the Potential of New Technologies for Innovation (Hardcover)

Stefan H. Thomke / Harvard Business School Pr
54,720원(30%할인 / 550원)

Legends in Marketing: Jagdish N Sheth (Hardcover, Eight-Volume Se)

Balaji C. Krishnan / Sage Pubns Pvt Ltd
1,185,840원(30%할인 / 11,860원)
 
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